Lufthansa Cargo will over the next few weeks fly more than a hundred thousand bottles of the French wine Beaujolais Nouveau with joint venture partner ANA Cargo.
The carrier said Japanese wine lovers have circled 15 November on their calendars in red: on the third Thursday of each November, that year’s Beaujolais Nouveau traditionally goes on sale.
Together with joint venture partner ANA Cargo, Lufthansa Cargo is set to transport a hundred thousand bottles or so of ‘Bojo’ to Japan by mid-November – in the lower decks of passenger aircraft as well as in freighters.
Lufthansa Cargo transports the bottles from France to its hub in Frankfurt by road feeder services and then further on flights to Tokyo and Osaka. ANA flies directly from Paris and also via Brussels, London Heathrow, Dusseldorf, Munich and Frankfurt to Japan.
The first shipments have already traveled to the Land of the Rising Sun on 26 October on board ANA flight NH204 and Lufthansa flight LH740.